A brand video is a type of video that tells the story of a brand, communicates its values and personality, and helps to establish an emotional connection with its target audience. The purpose of a brand video is to create a memorable and meaningful impression of the brand that resonates with viewers and builds long-term loyalty.
Brand videos can take many different forms, from animated explainer videos to live-action commercials to documentary-style pieces. What they all have in common is a focus on communicating the essence of the brand and what it stands for, rather than promoting specific products or services.
In essence, brand videos are designed to humanize a brand and make it more relatable to its target audience. By communicating the brand's values, personality, and unique story, brand videos can create an emotional connection with viewers that goes beyond the products or services offered. The ultimate goal of a brand video is to build long-term brand loyalty by establishing a positive and memorable impression of the brand that resonates with viewers over time. Here at See What I See Productions we can produce a video that will create that emotional attachment with customers through brand videos. Contact us today to get started!
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This is a Salon video I created for Thairapy Salon in Goodyear, AZ.
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